(ii) Briefly discuss TWO factors which could reduce the rate of return earned by

(ii) Briefly discuss TWO factors which could reduce the rate of return earned by the investment as per the

results in part (a). (4 marks)

(ii) Two factors which might reduce the return earned by the investment are as follows:(i) Poor product qualityThe very nature of the product requires that it is of the highest quality i.e. the cakes are made for humanconsumption. Bad publicity via a ‘pro